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The group project is a consultancy assignment. The deliverable is a report which should be a maximum of 5000 words and minimum 4600 words excluding appendices.

Your client (Mr. Amitabh) is a prospective franchisee who is looking at franchising as an opportunity to start his own business.

Mr. Amitabh has a career of 25 years in Information Technology industry as senior manager but now want to be self-employed. He is open to be a franchisee in any industry except Information Technology industry.

Your consultancy report must provide answers to all the common questions that your client may ask which may be related to setting up and managing the franchising business, taking care of related issues and helping in growth and development of this (franchise) business.

Your role as a franchise consultant:

As a franchise consultant your group will act as a guidance counsellor for a potential franchisee by helping to guide them through the process of finding and purchasing a franchise and understanding the franchise industry.

Common Questions asked by Franchisee:

1.How franchisee Business works?

2.What common types of franchise models are available in the market?

3.How to analyse and choose the suitable franchise purchase?

4.What parameters to consider while selecting a suitable franchise?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92721788

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