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The assessment item is based on the case study titled "Blake Mycoskie and TOMS" (pp. 59-60) of the textbook: Leadership: theory, application & skill development (6th Ed.) by Lussier & Achua, Cengage Learning. You should read, and carefully analyse, the case and respond to the issues presented in, and hidden behind, the case scenario within the context of a professionally developed report. You are required to support your arguments with appropriate theoretical discussion and references.

This assignment MUST be a properly constructed report. It MUST contain headings and sub-headings. The introduction should introduce the report, thesis statement (main objectives of the assignment) and include your argument. The main body of the assignment should present the evidence you have collected to support your arguments for the questions you are required to research. The conclusion section should restate your arguments, summarise the evidence and make a conclusion from all previous discussions.

The assignment should contain a coherent, but necessarily restricted review of the academic literature on HRM topics in question. The literature review should be integrated into the assignment and not be a separate section. A reference list formatted in the prescribed Harvard style is compulsoryCase Study: Blake Mycoskie and TOMS (Pages 59-60 of the textbook: Leadership: theory, application & skill development (6th Ed.) by Lussier & Achua, Cengage Learning.)

Based on the case scenario, answer the following questions in a business format (see the Moodle course website for the university's guide regarding writing reports).

NOTE: You MUST address the questions below. Some of these questions are not the same as that listed in your textbook:

1. On the basis of evidence in the case, what would you assess Blake Mycoskie's personality traits are along each of the Big Five dimensions?

2. Which of these traits of effective leaders would you say has had the greatest impact on Blake Mycoskie success at TOMS?

3. Which motivation would McClelland say was the major need driving Blake Mycoskie to continue to work so hard despite being worth millions of dollars?

4. Does Blake Mycoskie have an LMP?

5. What type of self-concept does Blake Mycoskie have, and how does it affect his success?

6. Which leadership managerial role(s) played by Blake Mycoskie have an important part in the success of TOMS?

7. Is Blake Mycoskie ethical in business? Which level of moral development is he on?

8. How may Blake Mycoskie's ethical and/or unethical behaviours have affected TOMS' corporate social responsibility?

9. How may Blake Mycoskie's leadership traits and behaviours have contributed to effective governance in TOMS?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91606666

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