(Answered) The airlines industry provides an interesting backdrop for

Management Studies

The airlines industry provides an interesting backdrop for a discussion of the business buying process. Consider the major influences on business buyers found in the Boeing Supplier website (http://www.boeingsuppliers.com/) and then discuss Boeing's expectations of supplier.

• Do you feel their policies facilitate more efficient business buying?

• Discuss how Boeing's relationships with their suppliers/customers is based on trust.

• Explain and discuss how Exostar (http://www.exostar.com/) facilitates visibility, control and collaboration over their global trading platform.

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Marketing Management, Management Studies

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