Term Group Project
Each student is responsible for the section which corresponds with their order in the signup for the group. If you are the first person listed you will do all the items #1 in each section and if you are the second person listed then you would do the #2 item in each section and so forth.
Use as a guide to writing the applicable sections your SWOT from the first presentation.
Section 1: Company Status Update
Include
1. History,
2. Company structure
3. Scope of operations
4. Financial analysis,
5. Marketing analysis and
6. Future outlook for the company.
The update should be done in the form of introductory paragraph which should read with continuance and flow. Make the separation with bold headings. History bla bla bla alibaba bla. Company structure board of bla bla bla etc.
Section 2: Mission Statement Analysis
This section includes the following parts:
1. An analysis of which of the components of a vision statement you believe should be included in your company's mission statement
2. A copy of the company's current mission statement; identify the stakeholders.
3. An analysis of which of the parts of a mission statement are internal and which are external.
4. A critique of the current mission statement, how does it fit today's business environment
5. Your proposed new and improved mission statement.
6. Most important stakeholder and why?
Section 3: Input Stage of Strategy Formulation
SWOT Analysis & Competitive Profile, and IFE Matrices
1. Strengths
2. Weaknesses
3. Opportunities
4. Threats
5. Competitive Profile
6. Cash position
Section 4: Matching Stage of Strategy Formulation
1. Develop and analyze the SWOT Matrix,
2. Evaluate the Threats and identify in descending order
3. Evaluate the Opportunities and identify in descending order
4. Evaluate the Strengths and identify in descending order
5. Evaluate the Weaknesses and identify in descending order
6. Create a list of the most important TOWS to focus on at least two for each category.
Section 5: Decision Stage of Strategy Formulation (Continue with information from Section 4)
Based on your strategy analysis in section 4, determine 2 appropriate strategies for your company to pursue. Determine the most attractive strategy as your recommendation.
All group members participate with their assigned section.
Section 6: Strategy Implementation Plan
Determine a plan for implementing your strategy dealing with the issues discussed in chapters 7 and 8 of your text. These issues should include the following subheadings:
1. Management
2. Marketing,
3. Finance/accounting
4. R&D
5. MIS.
6. Consumer preferences
All participate and contribute to a discussion of your implementation based on quarters for the next two years. How would you foresee the benefits or consequences of each strategy include your expectations in the discussion?
Section 7: Strategy Evaluation Plan
Develop a plan for evaluating your strategy including time frame and methods you will use to measure the success of your strategy.
1. Are the internal strengths still strengths? How so?
2. Are the companies weaknesses still applicable, if yes how so if no what has changed? What potential weakness may arise in the coming fiscal year?
3. What is the most palpable opportunity for the organization, how can it take advantage of that opportunity?
4. Threats are dynamic and changing, identify a potential future treat to the company and how should it respond?
5. What potential growth strategy should the company employ, who might be a potential competitor to be over taken and how would it shift the core competencies?
6. Based on the current standing of the company and future outlook what contingency-plan recommendations would you as a member of the management team have to offer?