TATA and GE are two of the largest globally operating corporations. What do you see? Address the following aspects, but raise your own issues too. For instance: Compare their core competencies, strategies, type of operations (manufacturing, services). Does either one show a preference for any type of foreign engagement? Is there a pattern for each, as one is originating in an emerging country, the other one in the World’s leading economy? What challenges might they face, and are the challenges they face alike? Give examples of countries where they are not present, and offer an opinion why this might be. The title of your essay is: GE and TATA. Two Global Giants. What are they about?
Note: Do not write more than five pages under any circumstance. I am satisfied with much less if what you write makes sense. Use criteria, modes of evaluation, methods, checklists, you have studied during the preceding lectures as background, or none at all of those, and present your own thoughts. You have total freedom in structuring this essay; I am merely looking for evidence that you have some understanding of the contemporary world of business. No Baker& McKinsey style analysis is required. As sources TATA.com and GE.com should be sufficient. Other sources are welcome if you have time left for more research (Press reports?).