Illustrate out how a new product like Intel spreads during a market over time.
List and illustrate out the factors which affect the rate at which new products are adopted in market.
Using a suitable graph represent the lifecycle of Intel Pentium 2 processor which had a lifespan of 2 years.
Tabulate the characteristics and strategies in each phase of product lifecycle for Intel Pentium 2 processor.
In view of the facts stated in the case, analyze critically the strategies deployed by Intel in becoming the world’s 5th most valuable brand valued at around $35 billion and market leader in their field. You’ve to make use of suitable tools in answering this problem.