Question 1. What are the factors that have an impact on the success of an organization trying to establish its business in a foreign country? What are the factors that encourage companies to engage in countertrade? What are the two contractual modes of entry into a foreign country? What is the Japan External Trade Organization (JETRO)? What are the investment modes of entry into a foreign country? What is a letter of credit?

Question 2. How does SWOT analysis help in the better market performance of an organization? What are the three generic business-level strategies firms choose from to establish and defend their desired strategic position against rivals? A global strategy would be appropriate where Friedman's flat-world thesis is applicable. Explain. What are the facets of the strategy diamond that an organization has to consider if it is planning to expand into the international market? How does organizing as a function play an important role in the functioning of the organization?