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Submit an international marketing plan on a product (good, service, or idea)-

Describe the product, its features, and benefits.

Describe the target country (the country cannot be the United States) and the rationale for introducing your product to the target country.

Discuss the impact of the country's economic and trade sectors as well as its political, legal, and socio-cultural environment.

Identify and describe the target market, competitors in the market, and the marketing objectives.

Describe the promotional, distribution, and pricing decisions. Include at least one alternative media approach in your plans to promote the product.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91390202
  • Price:- $50

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