Strategy does all of the following except:

identifies opportunities matched to company strengths

charts the path to exploiting opportunities

aligns goals and actions

creates additional jobs for management

What is groupthink?

The tendency we have to try to make decisions that everyday people will agree with.

The tendency we have to try to make decisions that experts in our working group will agree with.

The tendency we have to try to make decisions that everyone in our close working group will agree with.

The tendency we have to try to make decisions that experts will agree with.

FAD stands for:

Features and Attribute Development

Features, Attributes and Design

Functionalities, Attributes and Design

Functionalities and Algorithm Development

Supply-driven products link:

a problem and a solution

a capability and demand

supply and a solution

a capability and an application

Designing Hermes products requires skills in _________________ engineering.

Frugal

Civil

Mechanical

Computer

Which of the following is true about the functional design strategy?

Does not incorporate user needs

Does not incorporate relationships people have with products

Does not add a new functionality to an existing product

Does not incorporate radical change in the meaning of the product for users

All of the above

Animals were a(n) ___________ type of attribute for some consumers attending circuses and that is why Cirque du Soleil abandoned them in their shows.

Legacy

Dissatisfiers

Extinct and Vestigial Features

Point of Difference and Differentiation

Blue Ocean features usually involve ___________ technologies:

Dedicated

Enmeshed

Disruptive

Derivative

Which of the following is NOT a customer segment?

Organic carrots

Aficionados

Soccer moms

Enthusiasts