Strategy case study and financial analysis!
Grading Criteria Maximum Points
Clearly stated (in the introduction) the primary area or areas student is providing for his/her detailed analysis on company assigned 10
Analyzed the case data in a concise manner. Identified key points and embed financial analysis in a narrative 15
Generated alternative strategies that the organization may take to better position their business in their market segment or segments 20
Clearly indicated student's decision criteria for the alternative strategies you proposed. 20
Provided an analysis of the current health of the organization (financial). Provided analysis on what strategies were successful and which failed. Provided alternative strategies that student believes would be successful, including implementation plan. Statements were well supported by peer reviewed or scholarly references. Research was thorough and appropriate for business analysis. Note: Use of the Porter Fives Forces analysis is an acceptable method for analysis. 20
Writing style: concise, clear, master's-level, APA format; Flawless spelling, punctuation, grammar 15
Total 100


Students should use the above template as a guide in preparing their case.
Formatting guidelines for written case analysis paper are as follows:
1. Maximum 6 pages in total (excluding Appendix), double-spaced, 12 font
a. Title Page- 1 page
b. Written Analysis - 4 pages
c. Reference Page - 1page
d. Appendix - As many pages as required to support analysis
2. APA style and formatting required. However, no abstract is required for this paper
3. Appendix page(s) to include relevant financial and key decision-making analysis relevant to the case analysis. Analysis of the financial data presented in the case is expected.
4. When submitting the paper to BB use the following file convention: Term Number_Student Name_Company Name (i.e. T01 Smith John Netflix Case Study).
5. Document must be submitted in MS Word