Strategic Managment Question:

The external competitor assessment can seem an overwhelming mix of factors. However, for most firms/organizations it is best to present a competitive assessment of how specific key rivals compare to the firm on whatever set of criteria you feel are most important to long-term success.

Identify the specific key rival(s) for your organization and assess how each compares to your organization. If your organization does not have any current rivals (consider yourself lucky if that is the case), then identify and assess the potential future rival organization.