Company Mission, Vision, and Stakeholders

Strategic management starts with vision and mission. It consists of the analysis, decisions, and actions an organization undertakes in order to create and sustain competitive advantages

You can pick a company that interests you, one that has a lot of information on the web about their practices, and stick with that (You can pick another motorcycle company if you'd like, but again, make sure it's a company other than HD). Either way, the point of the SLP is for you to take the topic of the module and apply it to your life, be it to your company or a company that particularly interests you.