Strategic Alternatives - Examining the Possibilities

• what are the strategic alternatives in the "toolbox" that might be used to remedy the critical case issues revealed by your analysis?
• develop several and analyze them for a "best fit" by examining the pros and cons of each.
• Refer to your financial analysis and include the financial implications of the alternatives.

Here are our 3 critical case issues:

1. One of the biggest challenges Apple is now faced is the threat of loosing it's most talented employees.
2. In order to gain a greater market share in its industry, Apple can focus innovation on more affordable products.
3. Apple should focus on business applications and expand on products that will be useful in the corporate setting.

- Develop around three mutually exclusive strategic alternatives. If appropriate to the case you are analyzing, you might propose one alternative for growth, one for stability, and one for retrenchment. Within each corporate strategy, you should propose an appropriate business/competitive.

- Construct a corporate scenario for each alternative. Use the data from your outside research to project general societal trends (GDP, inflation, and etc.) and industry trends. Use these as the basis of your assumptions to write pro forma financial statements (particularly income statements) for each strategic alternative for the next five years.

- List pros and cons for each alternative based on your scenearios.

Length

Although the content of individual segments will vary with what is relevant to your particular case, you must follow the basic classic strategic management structure and include all required elements. There is no direct correlation between the length of the paper and your grade and no absolute number of pages is suggested.

Independent Research

Although it forms a good framework you may not rely solely on the case as presented in the textbook. You are expected to bring the case as far up to date as possible, using a variety of research sources. While information published by the company itself, in its annual report for example, may be very relevant for board composition and financial statements it may be less so in other areas. Corporate culture and human resources are examples of functional areas requiring a more critical examination. Balance company information with external sources more critical of it, and the industry of which it is a part.

Attachment:- Financial Data.rar