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Step 1: Picture yourself as a Senior Product Manager in your favorite industry. This could be high-tech, financial services, consumer products, electronics, automobiles, restaurants, food services, etc. Choose an industry with which you are familiar. Sit quietly and brainstorm with yourself about a possible new product idea. This does not have to be completely original. It could be as simple as a new flavor of ice cream, a new feature on a hair dryer or a new color iPod/iPad.

Step 2: Create a post describing your new product idea. Be as specific as possible and provide as much detail as you can so that other's reading your post can understand your idea in sufficient detail so as to comment on it. Be sure to state who the product idea is targeted to, that is, who you expect to buy it. How will the new product compare and compete with similar, currently available products? How can labeling and package design help? Consider the labeling for the new product idea. What restrictions and legal requirements have to be fulfilled? Consider the packaging for the new product ideas. If applicable, what sizes will be available? How will the packaging help the product to stand out? How will the packaging help prevent or deter theft? Feel free to attach images to your post, or include links to similar products that might have similar characteristics to the new one you are developing.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M91874294

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