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  1. Starbucks
  2. McDonald's
  3. Wal-Mart
  4. Southern New Hampshire University
  5. Holiday Inn
  6. Apple
  7. Gucci
  8. Movado

For each of these brand, In two to three sentences, describe your feelings, thoughts, visuals, experiences, and even feedback you have received from someone else about the brand if you have not personally used or purchased it.

For example, "When I think of Starbucks, I immediately think of status because of the iconic white cup with a green logo."

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