Snapchat is a unique mobile application that allows users, Ask an Expert

Management Studies

Snapchat is a unique mobile application that allows users to send pictures and videos that disappear after a short viewing period.

After several years it has been modified to meet customer ideal value. This product appeals to a large population and seemingly has zero competitors that triumph in the space.

Which of the following best describes Snapchat's marketing strategy?

Options are: Differentiation, singularity, market development, diversification, or product development.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M92628771

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