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Smith Automotive determined that, for their product offering and the market to which they are selling it, the Ease of Switching Index and the Supply/Demand Index are both less than 1.0, meaning that it is difficult for buyers to switch and that it is a seller's market. This indicates that Smith's price is _____.

a) good

b) inelastic

c) moderately elastic

d) very elastic

e) unit elastic

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M9101387

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