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Service Blueprint: A service blueprint visually describes and identifies the tasks, activities, and means for achieving a particular service. The key to the service blueprint is identifying the touch points (the front- and back-of-stage interactions the user experiences) and the supporting goods and other activities that make that service possible. Choose a service with which you are familiar offered by a healthcare organization for this assignment. Create a detailed service blueprint of that service. You may have to imagine some of the systems and services that take place backstage if you are not entirely familiar with them.

1. Draw a complete blueprint of the service that you have chosen. Each blueprint should include all of the required components. All actions and lines should be labeled clearly, and arrows should be included in the blueprint to indicate the order of activities.

In addition to the actual service blueprint you create, write a clear and detailed response to each of the following issues

2. Describe what you believe to be the three key elements of physical evidence revealed in the blueprint and discuss how they influence the patient’s/customer's experience.

3. Identify and describe three potential bottlenecks (points in the process where backups or slow delivery may occur) and/or fail-points (points in the process where problems may occur).

4. Suggest at least one possible solution/alternative to address each of the potential problem areas identified in Q3.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92531703

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