Selling Project

Part I (Sales Strategy) this is a four-page assignment. The sales strategy consists of a summary of the information in the Park Inn Role Play and a strategic outline of the sales presentation which you will use for the sales call. One purpose of this assignment is for me to review your understanding of the sales situation and offer suggestions to ensure that you are well-prepared to complete a sales pitch.

Part II (The presentation) the purpose of the presentation is to demonstrate the selling principles and techniques which were discussed in the text and in the course. Using the Park Inn Role Play (in your text, Appendix 3), you will execute a PowerPoint presentation of a professional sales call while exhibiting your knowledge of and facility with critical elements of the selling process.

Essentially, this exercise challenges you to pull all of the course material together and apply what you have learned in a simulated selling situation. There is a degree of "make believe" to it, but you will be graded strictly on your ability to use the selling principles and techniques discussed in class.