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Select three non-sport products and three sport products and suggest how each might be marketed. Discuss differences with the key product and marketing attributes of the two groups by asking questions such as the following: What happens to excess inventory? Which products have variability? How much do consumers believe that they know about the product? How do the various companies generate revenue?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92490158

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