Select a real /hypothetical company of your choice and write an article titled as ‘Strategic Management in XYZ company’( Word Limit: Not more than 1000 words)
I choose unilever Company or WALMART.
You should try to include the following components in the write-up:
1- A brief introduction about the company and the industry
2- External Analysis
4- Internal Analysis
4- Current Strategy and
5- Conclusion
Students will:
*Recognize aspects of an organization’s environment that can influence its long-term decisions
*Identify the aspects of an organization’s environment that are most strategically important
*Apply the resource-based view of the firm to determine core and distinctive competencies
*Use the VRIO framework and the value chain to assess an organization’s competitive advantage and how it can be sustained
*Understand the competitive and cooperative strategies available to corporations**Understand the three aspects of corporate strategy
*Identify a variety of functional strategies that can be used to achieve organizational goals and objectives
*Gain insights into the strategy-making processes of organization
*Understand the contribution of various functional areas e.g. production, marketing, purchasing and supply management to the overall well-being of the organization
*Understand the relationship between social responsibility and corporate performance.
No parallelism and choose company talk about it and don't miss any of elements.