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Select a publicly traded organization that you have not used previously in this course. (Can't use Apple, Microsoft, Walmart, and PepsiCo)

Discussion

Analyze the execution strategy for the SBU you selected.

  • What elements affect the execution strategy?
  • How is the execution strategy affected by culture, balanced scorecard, and internal operations?

Your discussion post should be a minimum of 250 words and incorporate at least one scholarly reference along with citations from the required readings.

Recommended Video

Start-Up Chili (Producer). (2013). The start-up Chile experience [Video]. Available from http://www.youtube.com/watch?

Reference

Coe and Letza's 2014 article, "Two Decades of the Balanced Scorecard: A Review of Developments," from the Poznan University of Economics Review, volume 14, issue 1, pages 63-75.

Kaplan and Norton's 2007 article, "Using the Balanced Scorecard as a Strategic Management System," in Harvard Business Review, volume 85, issue 7/8, pages 150-161.

Business Management, Management Studies

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