Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Marketing Management Expert

Management Studies


Home >> Marketing Management

Select a product of which you will export to a foreign country. After your product is chosen, decide on a foreign country to which you will export. In developing your Export Business Plan, you will present the following information:

I. Purpose - why has the plan been written

II. Table of Contents

III. Executive Summary - this is short and concise and covers the principal points of the report and is prepared after the plan has been written

IV. Introduction - what product and foreign country did you select and why

V. Situational Analysis - describe the product to be exported

VI. Country History - present a brief history of the country as it relates to its origins and trade history

VII. Cultural Overview - what are the norms, practices, social structure, etc. that may aid (or hinder) the reception of your product

- Consumer attitudes toward product

- Educational levels - ability to comprehend instructions, ability to use product

- Languages - labels, instructions

VIII. Political Environment - present an overview of the governance structure of the country along with any legal-political forces

- Certain features required or prohibited

- Label and packing requirements

IX. Export Marketing Plan - present long and short-term goals, characteristics of an ideal target market for your product given the country selected, market screening

X. Economic Development - how developed is the country and how will this influence the success of your product

- Purchasing power

- Wages

- Infrastructure

XI. Summary

For further detail regarding the components of your Export Business Plan, please see pages 363-364 and 390 of our text.

Your paper is to be a minimum of 5 pages in length and be in APA format to include:

The use of headings and subheadings

Times New Roman 12-point font

Double-spaced lines

Two spaces after punctuation

1 inch margins

Paragraphs with a minimum of 3 sentences

The first line of each paragraph should be indented 1/2 inch

Include in-text citations for each thought that is not your own (information derived from another source)

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92787489

Have any Question?


Related Questions in Marketing Management

Question a explain the differences between legal and

Question: (a) Explain the differences between legal and ethical behavior in marketing. Identify factors that influence ethical and unethical marketing decisions. (b) What do you think about companies incorporating social ...

Question identify and describe the most challenging element

Question: Identify and describe the most challenging element of international marketing. Support your finding with rationale as to why you feel this is the most difficult challenge in marketing a product or service inter ...

Assignment - marketing essentialslearning outcomes -

Assignment - MARKETING ESSENTIALS Learning Outcomes - Explain the role of marketing and how it interrelates with other functional units of an organisation. Compare ways in which organisations use elements of the marketin ...

Principles of marketing management assignment -aim - the

Principles of Marketing Management Assignment - AIM - The marketing management module is designed to give students an insight into the principles of marketing management functions/roles in a context specific organization ...

Question strategic marketing planintroductionthis

Question: STRATEGIC MARKETING PLAN INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided ...

Question final marketing planmake at least four marketing

Question: Final Marketing Plan Make at least four marketing mix recommendations for implementation during the next year. Include a rationale for the recommendations, as well as operational details. Develop a plan for mea ...

Question target-market strategycreate a new product that

Question: Target-Market Strategy Create a new product that will serve two business (organizational) markets. Write a 750-1,000-word paper that describes your product, explains your strategy for entering the markets, and ...

Question in your marketing plan you should1establish a

Question: In your Marketing Plan, you should: 1. Establish a Mission Statement and a Vision Statement for your new organization. 2. Briefly describe basic services it has been providing during the first six months of ope ...

Question identify a brand in your cabinet or pantry do you

Question: Identify a brand in your cabinet or pantry. Do you believe this brand will have a finite lifespan or one that lasts forever? Support your reasoning. Your journal entry must be at least 200 words. The response m ...

Integrated marketing communcationstitle an imc plan for

INTEGRATED MARKETING COMMUNCATIONS Title : An IMC Plan for Wescobee Our Project choose Wescobee Jarrah Honey The market chosen for this project should be Western Australia. SITUATIONAL ANALYSIS (22%) 2.1 Industry Evaluat ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As

Follow Us

© Copyright 2013-14 mywordsolution.com All rights reserved