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Select a goods-producing organization and a service-providing organization of your choice. Suggest ways each organization can make aggregate planning decisions using the variables described in Exhibit 13.3 (Chapter 13) (see attached).

Compare and contrast the operational and managerial impacts of the aggregate planning decisions in terms of customer satisfaction.

Attachment:- Strategies for Aggregate Planning.rar

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92535605
  • Price:- $40

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