(Answered) Select a fortune 500 international company in the service

Management Studies

Select a Fortune 500 international company in the service industry. Using your selected company as the basis for your research, prepare a paper that will:

Describe the main line of business of the company.

Name four of the countries in which the company operates.

Explain in detail the implementation of the 4Ps marketing mix concept by the company.

Describe any differences observed in the implementation of this concept, from one country to another.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M92029656
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