Search the Internet for the history of that branding. Crayola

In the initial post:

In your first paragraph, briefly describe the branding item chosen and summarize its history from the article. Do not quote from the article or copy lists; write in your own words. End the first paragraph with a proper APA in-text citation.

In your second paragraph, provide personal observations of this branding item. You might describe where you have seen it, any variations, what changes you think might make it more effective, or even any feelings you have about its appropriateness.

At the end of the post, provide full APA reference entries for any sources used.