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Scenario :

Select a product such as athletic shoes or jeans and determine the way in which their selection of that particular brand reflects their self-concept.

Determine a slogan and develop an idea of a print ad that would appeal to consumers who seek to express this same self-concept through their product purchase.

What is the slogan and print ad idea?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92784856

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