Review the Inquirer to determine Digby's current strategy. How will they seek a competitive advantage? From the following list, select the top five sources of competitive advantage that Digby would be most likely to pursue. Select: 5

1. Reduce labor costs through training and recruitment

2. Seek high plant utilization, even if it risks occasional small stockouts

3. Seek high automation levels

4. Increase demand through TQM initiatives

5. Accept lower plant utilization and higher capacities to insure sufficient capacity is available to meet demand

6. Reduce cost of goods through TQM initiatives

7. Offer attractive credit terms

8. Seek the lowest price in their target market while maintaining a competitive contribution margin

9. Add additional products

10. Seek excellent product designs, high awareness, and high accessibility