Research the people-management practices of one of the following companies: Southwest Airlines, Apple, Johnson & Johnson, Google, or PepsiCo.

Write a 5-7 page paper to address the following:

1. Describe the company's overall people-management strategy.

2. Discuss its approach to employee rewards and motivation.

3. Evaluate the company's culture. (Which aspects do you find most appealing, and which concern you?)

4. Analyze the company's ability to attract and retain employees. (What competitive advantages does the company have, and what are its greatest disadvantages?)

5. Make recommendations for strengthening the company's workforce strategy. (What would you do differently, how would you do it, and why?)

6. Write with clarity, good mechanics, and follow formatting requirements.