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Research Problem

Some companies resort to lowering their prices to attract customers with no regard for the quality of service provided to them

Main & Sub Questions

The main question of this research is:

• What is the impact of service quality on customer satisfaction in aviation industry?

While The sub questions are:

• What is the affect of service quality on company profitability?

• What is the affect of service quality on consumer loyalty?

• What is the affect of service quality on consumer need?

Main & Sub Objectives

The main objective of this research is:

• To determine the impact of service quality on customer satisfaction in aviation industry

While The sub objectives are:

• To measure the effect of service quality on company profitability.

• To find out the effect of service quality on consumer loyalty.

• To investigate the affect of service quality on consumer need

Attachment:- Saudi Airlines Company.rar

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Homework Help/Study Tips, Others

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