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Requirement: 2,500 words; using 15-20 references (including at least 5 academic references).
The company chosen: Tassal.com.au
Content:

Introduction

1. Body

1.Background information of the chosen company

•General introduction about the company, its management and organisational structure

•International business environment and Australian context

•Analyse the impact of the environmental factors (i.e. political-legal, economic, socio-cultural & technological factors)

•Evaluate the level of competition within the industry in which Tassaloperates

•Selected useful references:

•The company's website

•Industry and company information & general databases accessible via La Trobe's library, such as IBIS, Passport, Factiva, Company 360, MarketlineAdvantage, EBSCO, ProQuest.

•Chapters 1, Samson &Daft's textbook

•Chapter 3 -Environmental analysis for sustainable strategic management (pages 60-95) from Sustainable Strategic Management (2nd edition) bookby Stead &Stead.

2.Planning

•AnalyseTassal'svision, mission and values and their connection with sustainability.

•AnalyseTassal'sgoal setting practices, and major types of plans

•Examine Tassal'sapproach(s) to planning (i.e. traditional, modern and innovative)

•How has sustainability been incorporated into those key decisions/ practices?

•Selected useful references:

•The company's website, industry & company information, and general databases

•Chapters 7, Samson &Daft's textbook

•Chapter 12 -Sustainability in airlines (pages 174-187) from Sustainability and Management: An international perspectivebook by Caliyurt&Yuksel.

3. Human resources management

•Which HR-related competitive strategies have been implemented by Tassal?

•How has Tassalmanaged to find the right people?

•How has Tassalmanaged to develop an effective workforce?

•How has Tassalmanaged to maintain an effective workforce?

•Has any sustainable practice been applied in Tassal'sHRM activities?

•Selected useful references:

•The company's website, industry & company information, and general databases

•Chapters 12, Samson &Daft'stextbook

•Book section: "The relevance of the vision of sustainability to HRM practice", pages 401 -419, from Sustainability and Human resource management book, by Ehnert, Harry & Zink.

•Book section: "Sustainability and HRM", pages 3 -33, from Sustainability and Human resource management book, by Ehnert, Harry & Zink.

•Jabbour, C. J. C., & Santos, F. C. A. (2008). The central role of human resource management in the search for sustainable organizations.The International Journal of Human Resource Management,19(12), 2133-2154. (accessible via La Trobe's library)

4.Leadership

•Examine leadership at Tassaland its effectiveness

•Analyse the leadership styles exercised in Tassal.

•Which leadership traits and characteristics have been demonstrated by Tassal'sleaders; which type of power and influence tactics have been used?

•Has Tassal'sleadership been able to inspire and motive people beyond their normal levels of performance (i.e. charismatic and transformational leadership)?

•How has sustainability been incorporated into Tassal'sleadership?

•Selected useful references:

•The company's website, industry & company information, and general databases

•Chapters 15, Samson &Daft's textbook

•Chapter 8 -Organisational governance and strategic leadership in SSM (pages 239-245) from Sustainable Strategic Management (2nd edition) bookby Stead &Stead.

5. Controlling the value chain and technology

•Analyse how effective Tassalis in conducting its operations management.

•Analyse how effective Tassalis in managing its supply chain.

•Has new technology been implemented in Tassal'soperations/supply chain management practices?

•How has sustainability been incorporated into those key decisions/ practices?

•Selected useful references:

•The company's website, industry & company information, and general databases

•Chapters 20, Samson &Daft'stextbook

•Book section: "Value chain analysis" (pages 109-112), from Sustainable Strategic Managementbook by Stead &Stead.

•Section 20 -Sustainable supply chain management: The good, the bad and the ugly (pages 277-287) from Sustainability and Management: An international perspectivebook by Caliyurt&Yuksel.

•Sustainable supply chain management across the UK private sectorby Walker & Jones (2012)

6. Recommendations & future strategies

•Future strategies management should engage in (identify at least 3 major strategies for the company)

•Please make sure the recommendations/suggested strategies are made based on your earlier analyses

Conclusion

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92319079
  • Price:- $80

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