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Question 1: Identify as many examples and uses of control as you can that are especially relevant for an automobile manufacturer.

Question 2: Sergio Marchionne's education and early training was in accounting. In what ways might this have helped him in turning around the first Fiat and then Chrysler?

Question 3: As planned, the Fiat 500 was launched in the U.S. market in 2014. Read recent reviews and sales data online and see if the car seems to be performing as well as projected. If not, what control actions might be necessary?

Question 4: What automobile industry events in 2014 might lead to greater revenue and profit projections for Chrysler?

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