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Read Stone, Brad, and Douglas MacMillan. "Can Marissa Mayer Save Yahoo? (Cover Story)." Bloomberg Businessweek 4341 (2013): 44-49. Business Source Complete. Web. 15 Feb. 2014.

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Discuss Yahoo's acquisition strategy as prescribed by its new CEO, Marissa Mayer.

Look for some updated information to share about the success/failure of this strategy since the publication of this article.

Why do you believe Yahoo's strategy has been successful or failed?

Be sure to relate to the information you have learned from your reading.

If you were a Yahoo board member, would you be concerned?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92776974

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