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Questions:

1. What is the difference between leadership and management? Is Branson a leader? A manager? Both? Neither? Explain your reasoning.

2. Describe the leadership style of Ben Branson in terms of the behaviourial theories learned in this course. What are Branson's leadership strengths and weaknesses?

3. Using a contingency theory of your choice, determine which style of leadership Ben Branson should be using.

4. What is the difference between transformational leaders and transactional leaders? Is Branson a transformational leader or transactional leader? Explain your reasoning.

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Operation Management, Management Studies

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