(Answered) Questionresearch a particularly good journal article one

Management Studies

Question:

Research a particularly good journal article (one containing novel empirical data) that provides insights on some aspect of one of the two subjects, up-selling and cross-selling, and how these have led to increased selling success.

Compose an essay in which you (a) explain the gist of the article, (b) provide an example, and (c) serve your peers by sharing chief "takeaways" from your work.

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Marketing Management, Management Studies

Category:- Marketing Management
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