Ask Marketing Management Expert

Question:

Note: (Very important Guide for the assignment: Read this first paragraph carefully. If the question require a sub topic to answer it, feel free to break the question down and answer it accordingly, remember you are treating this as an essay. )

This Exam is meant to inspire your thinking about the topics we have been studying in class so far this semester.

In answering these questions, explore the issues as deeply as you can and integrate our class discussions on these topics and your textbook (Charles W. L. Hill and Tomas Hult, International Business: Competing in the Global Marketplace, 12th Ed, McGraw-Hill/Irwin Publishing, Boston, 2016.) and article readings into your arguments while synthesizing these into comprehensive essays. Bring into your discussion ideas from the cases we discussed in class.

Answer both of these questions in a total of 10 typewritten pages, plus 2 pages of charts and/or graphs, if you'd like to include these.

Question 1: One of the themes we have been discussing in class this semester has focused on the institutional environment of international business. In this context, we focused on the evolution of the international monetary system and monetary institutions that facilitate international trade and investment. (1a) Marking the benchmarks along your route (ie, Bretton Woods, Smithsonian, Jamaica, Plaza, and the Louvre Accords, etc), trace this evolution from its origins in the gold standard, through the fixed and the floating exchange rate systems to the managed float system.

(1b) Comment on the merits of each of these systems and discuss why you feel the fixed, the floating, or the managed float system is better for today's world economy to function more effectively.

(1c) in your judgment, what roles should national governments and international institutions, ie, the IMF, play in working with these systems?

(1d) how would you recommend that we reform this system so that it will function much more effectively? [In addition to our class discussions, you may consult the readings I placed on BB in answering this question]

Question 2: Another theme we have been exploring has been the internationalization of the firm. In this context, we discussed theories that explain why international trade and investment take place, what the gains from these are, and how these gains might be distributed. Our analyses of the Philips vs. Matsushita and the Global Wine Wars cases have helped us understand these issues. In this context:

(2a) compare and contrast EITHER (A) the international product life cycle (Vernon) and the oligopolistic reaction (Knickerbocker) theories, OR (B) the comparative advantage (Ricardo) and the competitive advantage of nations (Porter) theories in terms of their power in explaining trade and investment flows.

(2b) Bring into your discussion the monopolistic advantage (Schumpeter, Hymer) and the liability of foreignness (Zaheer) arguments that explain how these might work in the theories you discussed above.

(2c) In your view, which of these theories explain(s) today's trade and investment flows best and why?

(2d) Do you believe that the eclectic theory (Dunning) is the all-encompassing theory it is purported to be? Why or why not?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92476442
  • Price:- $80

Priced at Now at $80, Verified Solution

Have any Question?


Related Questions in Marketing Management

Question 1 application of conceptstime value of money2

Question: 1. Application of concepts/time value of money? 2. Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low? 3. Discuss the role of demographics ...

Question imagine that you are in the market for a new

Question: Imagine that you are in the market for a new career. How can the marketing research process apply to your career search? Think of a specific topic you need to learn more about that relates to your career as a o ...

Question strategic marketing planintroductionthis

Question: STRATEGIC MARKETING PLAN INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided ...

Qestion ready set strive gen z is comingby janet adamy

Question: Ready, Set, Strive : Gen Z Is Coming By Janet Adamy | Sep 07, 2018 TOPICS: Consumer Behavior, External Marketing Environment, Targeting SUMMARY: About 17 million members of Generation Z are now adults and start ...

Question in your marketing plan you should1establish a

Question: In your Marketing Plan, you should: 1. Establish a Mission Statement and a Vision Statement for your new organization. 2. Briefly describe basic services it has been providing during the first six months of ope ...

Question 1review the terminal course objectives accessed by

Question: 1. Review the Terminal Course Objectives, accessed by clicking on the "Course Information" tab at the top of your screen, scrolling down to the "Course Objectives" and then selecting View class objectives. How ...

Question read the worddoc first and answer those following

Question: Read the word.doc first and answer those following question 1. Provide a list of at least five pieces of information that airlines have about their customers, and for each, explain how that information might he ...

In this unit you are asked to produce a public relations

In this unit you are asked to produce a Public Relations Campaign Proposal document and an essay that explains the theory behind your planned approach to the Proposal task. You may base your assessment on the suggested s ...

Question 1200 words on your favorite retailer and their

Question: 1200 words on your favorite retailer and their major competitor as discussed in class. This should focus on the different elements that make up the retail strategy of the companies and other factors that appeal ...

Question bulltype of paper assignmentbullsubject

Question: • Type of paper Assignment • Subject Other • Number of pages 1 • Format of citation Other • Number of cited resource s0 • Type of service Writing from scratch First, choose a piece of art from any genre (music, ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As