Questiona how would you transform a normal website to a, Ask an Expert

Management Studies

Question:

(a) How would you transform a normal website to a one-to-one interactive site? List down the steps.

(b) Describe the concept of a ‘virtual community' and how such communities will be used as part of relationship marketing.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9585779

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