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Question: Write paper on the following topic: BMW - ultimate driving machine.

Introduction: As I have chosen to BMW as for my marketing plan, I will be comparing BMW to the closest competitor Mercedes. Over the years BMW had managed to be above par in terms of overall sales and revenue compared to Mercedes but since last couple of years BMW is facing problems to create more sale than previous years while Mercedes have somehow found a way to increase their sales.

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Attachment:- COMPREHENSIVELEARNINGASSESSMENT_CLA2.rar

Marketing Management, Management Studies

  • Category:- Marketing Management
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