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Question: Watch this video after watching the video answer the following questions in a one page format

Microsoft CRM 3.0: Lemonade Stand (By litetechnology)

1. What do you think should be in the CRM strategy for the lemonade stand?

2. How would you plan to use the CRM database to grow the business?

3. Why would it be important for the young entrepreneurs to track how many transactions are initial or stand-alone transactions and how many of them are repeat customers?

4. How would that information affect their CRM strategy?

5. How could they use that information to increase referrals?

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Marketing Management, Management Studies

Category:- Marketing Management
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