(Answered) Question the topic to investigate consumer brand behavior

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Question: The topic: To investigate consumer brand behavior in terms of exposure sales promotion campaigns

• Create a research question which is based on the problem research.

• Review and summarize of 3 articles individually (3 articles from Scholarly Journals)

• Also review and summarize 2 articles from other sources such as Newspapers, Magazines

• Each article need half page summarizing. And make the article very specific like how the sale promotion impact the consumer

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