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Management Studies

Question: Read all assignments.

Participate in Class Discussions.

Complete a term project, a four page report on a marketing topic based on a minimum of three Internet sources, evidenced by footnotes. A report describing current management practices in a corporation is acceptable. All quoted material should be referenced by footnotes.

An oral presentation is required to be a 5 minute summary of the term project, not a recitation of the written project.

- The term project will be graded on the basis of:

- Relevance to Principles of Marketing

- Clarity and thoroughness

- Appearance (cover sheet and jacket required)

- Oral presentation.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M92798087

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