Question: Cristiano Ronaldo is one of the world's greatest footballers, but he may also be one of the most superstitious.172 The Real Madrid star has built up a series of rituals that he insists on following while playing a game. He always steps on the pitch leading with his right foot. He always insists on wearing long-sleeve shirts regardless of the weather conditions. He always makes sure that he is the last member of his team to step onto the pitch, unless he is captaining the side (in which case he must be first). When traveling to and from a game, he demands to be seated at the front of an aircraft, but at the back of a coach or bus. Many of us adopt strange superstitious rituals. Ask some people you know about their rituals. How did they develop? What do they fear might happen if they are not followed?