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Question: Create a matrix that contrasts the differences between marketing in for-profit and not-for-profit health care organizations. Include the following in your matrix:

• Centralized versus decentralized format of management

• Strategic goals of the organizations

• Variation in the access to the capital market

• Strategic marketing differences between these two types of organizations

• Quality attributes of the two types of organizations

• The management of pricing and volume

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92761370
  • Price:- $25

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