Question: Coca-Cola Corporate Strategy

Introduction: • What are the various businesses that are part of the corporation's business portfolio?

• Are the businesses positioned in similar or related product markets and industries?

• Are there common capabilities used by each of the businesses or are the capabilities required for each difference very different?

Coca-Cola Product Scope

• Analyze the corporate strategy of the selected firm product scope in which it operates

• Has the firm expanded from its initial product line or field of operation

Coca-Cola Geographical Scope

• Analyze the corporate strategy of the selected firm geographical scope in which it operates

Coca-Cola Vertical Scope

• Analyze the corporate strategy of the selected firm vertical scope in which it operates

• Does the firm own vertically related activities along the value chain for its products?

Coca-Cola Corporate Structure

• Analyze the firm's overall corporate structure and key management systems.

• Does the firm employ any of the following three elements of corporate strategy: diversification, vertical integration, or globalization?

• Are global alliances an overall part of the corporate strategy?

• Analyze the strategic fit between the business and corporate strategies of the selected firm

Conclusion

• Do the businesses within the company seem to have a good strategic fit with one another?

• Are the companies of more value given that they are part of this corporation or would they be more valuable as independent businesses?

• Review analysis points

• 4 pages without Title page

• APA format: 4 academic sources

• Minimum 5 sentence complete paragraphs