Question: Answer in a minimum of 175 words

• Discuss factors that may contribute to the external information search and factors that act to reduce external search for information before purchase or adoption of your product/service.

Listed below is new product or service that will be launched-

Freshly is launching a new product called "Fitly". This service provides customers with the opportunity to receive fresh products and recipes designed to meet their specific macronutrients goals. Just provide Freshly with your calories and micronutrients goals and Freshly will send you ingredients and recipes to prepare the fresh meals that you need to hit your daily macro and achieve your fitness goals.