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Question: A convenience store recently started to carry a new brand of soft drink. Management is interested in estimating future sales volume to determine whether it should continue to carry the new brand or replace it with another brand. The following table provides the number of cans sold per week. Use the exponential smoothing? ? (let alphaaequals=0.4 with an initial forecast for week 1 of 580) method to forecast demand for week 13.

Period 1 2 3 4 5 6 7 8 9 10 11 12
Sales 580 612 646 742 640 620 728 732 683 735 668 750

Obatin the exponential smoothing forecast.

The forecast for week 13 is ___ (Enter your response rounded to the nearest whole number)

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