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QUESTION 1

Define and describe TWO elements of the Marketing Mix and discuss how each one would influence marketing decisions for a sportswear manufacturer. Use examples to illustrate your answer.

QUESTION 2

You work as a Marketing Executive for a fast food retailer. Advise the Managing Director on what are the steps and considerations in devising an appropriate marketing plan for the business.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M9585790

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