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Question 1:

Analyse the current issues faced by the online groceries in Europe. What areas of the product delivery, customer service and supply change management are they handling well? What are the key issues and problems that they are currently faced with? What are the future trends in the online grocery business? - 800 words

Question 2:

Identify an Australian online store. Compare performance of this store with this store with the performance of the European grocery stores. What are the competitive advantages of the Australian seller? What are the areas where the Australian seller is falling behind? What e-commerce technologies and business processes would you advise the Australian company to adopt in order to improve its performance and increase its market share? - 800 words.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91611973

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