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QUESTION 1

1) Its vital that detailed information on the target market is obtained so that marketing decision making can be accurate. there are various other new market environment. one could also take into account the value of nations market, any tariffs or quotas in operation and similar opportunities or threats to new entrants.

a) Mention in detail, the steps involved in screening markets and sites with respect to tourism sector in U.A.E also discuss the market potencial indicators when considering exporting to emerging markets.

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