Question 1 what is lohas and how is it significant to, Ask an Expert

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Question: 1. What is LOHAS, and how is it significant to marketers?

2. In what ways is corporate social responsibility different from social marketing?

3. According to Viktoria de Chevron Villette, Co-Founder of the Millennial 20/20 Summit, which bills itself as the world's first gathering of brands, businesses, and industry leaders who target the Millennial generation, cause marketing offers enormous opportunities to corporations. How do you see cause marketing developing?

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